TV4's Nyhetsmorgon - Full of keys med låten "Desolate" - Aired January 11, 2012.
http://www.tv4play.se/nyheter_och_debatt/nyhetsmorgon?title=full_of_keys_med_laten_suicide_bridge&videoid=2136121&utm_medium=sharing&utm_source=permalink&utm_campaign=tv4play.se
Prepare to meet an amazing musical talent: Anni Bernhard is 'Full Of Keys'; TV4's Nyhetsmorgon: Desolate; Suicide Bridge; Suicide Bridge LIVE at Stenkullen
I am SO tremendously impressed by Anni Bernhard's talent, insight and musical sensibility. I first became aware of this amazing singer from Stockholm last Fall, and made a mental note that sometime over the Christmas holidays, I needed to find some free time some Saturday or Sunday -maybe during halftime of a Dolphins game or an IU basketball game- to do some quality Internet sleuthing around.
My mission?
Look for more of her performances on YouTube and other video services and then track down any useful references to her in the blogosphere -mostly in Sverige, obviously- to catch up on what she was doing before I first heard of her.
As you know, for the most part, with a few exceptions, I like to think of myself as an "early adopter," and hate being the last to find out about something good!
This was the captivating video which first brought Anni Bernhard to my attention:
Full of Keys official video: Full Of Keys - Desolate/Suicide Bridge (Official Video), August 31, 2011. http://youtu.be/_1_JNypjsTg
Then, three weeks ago, while looking for something else on the TV4 website, I was VERY pleasantly surprised to come across the clips of her being interviewed and performing LIVE on Nyhetsmorgon on January 11th.
It literally made my day!
(I even agreed with her thoughts about the current blah state of the music industry, too, which she's clearly doing something to change in her own positive way.)
And now, three weeks later, because I was smart enough to sign-up for her official YouTube Channel after watching those TV4 clips -and sending them around the world to some friends- late last night, I was able to be THE FIRST person among the millions of folks on YouTube to see her new video, just a few minutes after it was posted online and still had "O Views."
Me, I think I’m doing a good job of making up for lost time!
The debut single:
Full of Keys official video: Full Of Keys - All The Roses (Official Video) April 25, 2011. http://youtu.be/N61plpOjmi4
TV 4's Nyhetsmorgon -Full of Keys med låten "Suicide Bridge" - Aired January 11, 2012.
http://www.tv4play.se/nyheter_och_debatt/nyhetsmorgon?title=full_of_keys_med_laten_desolate&videoid=2136171&utm_medium=sharing&utm_source=permalink&utm_campaign=tv4play.se
Here's the video that Anni posted online Friday night after performing "Suicide Bridge" with just an acoustic guitar at the hotel:
Full of Keys official video: Suicide Bridge (LIVE at Stenkullen, acoustic) February 3, 2012. http://youtu.be/9Z-dwOyAf9g
And not to wax overly-rhapsodic about the marketing angle or anything, but wow, on top of all that vocal talent, lyric cleverness and musical sensibility, she's got that AMAZING face of her's!
She's like some glorious combination of Natalie Portman, Gennifer Goodwin, Giada De Laurentis & Rachel Leigh Cook all wrapped into one, and let me tell you, from where I'm sitting, that's one hell of an amazing and interesting combination.
When you see the interview with her below where she sounds off on what she doesn't particularly like about the current music industry trends, and how, unfortunately, too many singers seem to lose their spark once they become a commercially successful artist, about the third or fourth time I played it, and knew what she was going to say, all I could do was focus on that face -and melt.
If you doubt me on this, just go to Eva Warner's photography website and look under "Commissioned" and click Full of Keys.
It's Anni!
TV 4's Nyhetsmorgon - Anni Bernhard discusses her thoughts on the current music industry and wishes there were more dedicated artists who challenged themselves and didn't just settle for being okay. January 11, 2012.
It's in Swedish, of course!
http://www.tv4play.se/nyheter_
Full Of Keys new "Traces of a Human" was released on February 1st.
It's available at many sites, including Amazon.com and iTunes
