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Friday, February 25, 2011

The title says it all: "You Can’t Play a New Media Game By Old Media Rules" by Matthew Ingram

This Matthew Ingram piece is an excellent analysis of the changing media landscape, and the legacy media's attempt to freeze things in place to maintain their old advantages.

Sometimes, even when that old media is, in fact, a popular website or blog itself, like Deadline Hollywood, Nikki Finke's site that I've had on my blog roll since I started this humble blog of mine just over four years ago.


In general, those efforts as such aren't working as American news consumers continue voting with their feet -and eyeballs- to get more and better written information with unique content.


And to bring this issue to a local level, it doesn't help when the majority of South Florida's mainstream media is risk-averse, seemingly wanting stories either nice-and-neat when they deign to show-up somewhere, or, delivered to them like hotel room service over the telephone, without the reporter ever leaving his or her desk.

Worst of all, most of them
DON'T and WON'T show-up at public events that are clearly newsworthy,
a noticeable fact very much on the minds of people like myself, who actually DO SHOW-UP at government meetings and public policy forums in South Florida.



gigaom.com
You Can’t Play a New Media Game By Old Media Rules
By Mathew Ingram
Feb. 24, 2011, 9:02am PT

If there’s one aspect of the media business that has been disrupted more completely than any other, it’s the whole idea of “breaking news.” Just as television devalued the old front-page newspaper scoop, the web has turned breaking news into something that lasts a matter of minutes — or even seconds — rather than hours. If your business is to break news, your job is becoming harder and harder every day...


Read the rest of the post at:
http://gigaom.com/2011/02/24/you-cant-play-a-new-media-game-by-old-media-rules/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+OmMalik+%28GigaOM%3A+Tech%29


http://gigaom.com/
http://www.deadline.com/hollywood/
http://www.thewrap.com/

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